Thought for the day

In the new world economy post GFC - it is not your ability to differentiate your product, but rather your customers ability to understand your differentiation that will matter.

In other words

"It is not my ability to differentiate, but your ability to understand the differentiation that matters"

There is never any shortage of BS Bingo words

From time to time I come across people using managerial and marketing words - fluff and nonsense - to hide the fact that they really don’t have a clue. These words are outrageous that they even astound me (and I am in the trade).

I am going to start listing them.

Please add to my list and let me know the story behind them.

BS Bingo is a game you can play alone or with colleagues. If you are in a meeting, or conference or anywhere that these words come up you can play BS Bingo and give yourself a prize, because at that point you are probably going to need it.

Here are the first four from a Conference on Marketing. Sorry the last one was a sentence... could not resist it.

Holistic
Harmonious
Well Being
Abundant and has a fruitful, growing organic sound for new industry

The next five came through only a week later in business emails

Corridor of communication
Where the rubber hits the road
Walk-the-talk
State-of-play
Seamless

Looking forward to next weeks offerings. Please send me your best BS Bingo Words.

Cheers
Lee
lee@leestyger.com
www.leestyger.com

Mowing the Green Shoots of Recovery

Since the recent Global Financial Crisis companies have been doing it tough. Now that there are signs of recovery a whole bunch of new and previously uncharted challenges lay ahead. Business has down sized and this has included their most valuable assets - people.

Recovery will demand more talent, but where will it come from? Will the talent be at the right level? And, will it be sustainable?

Moreover it is not just the company but all parts of supply that will face this critical challenge and if our suppliers are not ready and able to grow then we are not ready and able to grow.

Has Supply Chain Management Dropped the Ball?

There have been loads of high profile product recalls recently for medical devices, automotive and so on. These actions being unprecedented in modern supply chain management, forcing us to ask, “what in the hell is going on?”

Are we seeing that companies are losing the plot, dropping the ball, or have they have downsized so much, that in the upturn they simply cannot manage their supply chains sufficiently to provide reliable product out into the market place?

This is going to create massive product liability cases for a long time to come and effectively increase risk within organisations at a time when the same organisations can no longer legitimately and ethically outsource their risk to second and third tier suppliers.

I think the value of my share portfolio is about to drop again.