From time to time I come across people using managerial and marketing words - fluff and nonsense - to hide the fact that they really don’t have a clue. These words are outrageous that they even astound me (and I am in the trade).
I am going to start listing them.
Please add to my list and let me know the story behind them.
BS Bingo is a game you can play alone or with colleagues. If you are in a meeting, or conference or anywhere that these words come up you can play BS Bingo and give yourself a prize, because at that point you are probably going to need it.
Here are the first four from a Conference on Marketing. Sorry the last one was a sentence... could not resist it.
Holistic
Harmonious
Well Being
Abundant and has a fruitful, growing organic sound for new industry
The next five came through only a week later in business emails
Corridor of communication
Where the rubber hits the road
Walk-the-talk
State-of-play
Seamless
Looking forward to next weeks offerings. Please send me your best BS Bingo Words.
Cheers
Lee
lee@leestyger.com
www.leestyger.com
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